Coinbase now offers crypto currency-backed electronic gift cards in a number of selected markets in Europe as well as in Australia. The company sees this move as giving its clients “greater flexibility and control over how they use their crypto.”
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Coinbase Gift Cards
This development has been achieved by partnering with the London-based startup Wegift. It allows customers to spend their crypto with many known retailers, like Nike, Tesco, Uber, Google Play, Ticketmaster, Zalando, and more. This new service is currently available in the UK, Spain, France, Italy, Netherlands and Australia. Additionally, Coinbase promises to keep expanding the number of retailers and markets over the next three months, as well as to seek and to expand into other countries soon after this period.
Making Crypto Easier to Use
Coinbase, already valued as high as $8 billion, had a couple of very positive developments recently. The company reportedly landed a $20 billion hedge fund as a prime client and got its ads reinstated on Facebook, Instagram and Google.
Are exchange-backed cryptocurrency gift cards a proper alternative to online merchants accepting bitcoin directly? Share your thoughts in the comments section below.
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Source: Bitcoin.com