Advertising

Miller Lite Teams With Blockchain Firm for Customer Engagement Game

Miller Lite, the popular beer brand from U.S. brewer MillerCoors, has teamed up with a blockchain marketing company for the latest…

UK Advertising Watchdog Upholds Complaints Against BitMEX Bitcoin Promotion

The U.K. Advertising Standards Authority (ASA) has upheld complaints over a bitcoin ad placed by crypto derivatives exchange BitMEX (HDR…

UK Advertising Watchdog Upholds Complaint Against BitMEX Bitcoin Ad

The United Kingdom’s Advertising Standards Authority (ASA) has upheld its complaint against a Bitcoin advertisement from top crypto derivatives exchange…

Facebook Softens Policy on Crypto and Blockchain Ads

Over a year after its outright ban, Facebook has further lifted some restrictions on cryptocurrency and blockchain related advertisements. In…

Facebook U-Turns on Crypto Ad Ban as it Intensifies Own Blockchain Efforts

Facebook has today announced a relaxing of its advertising ban on companies promoting products and services relating to crypto. The…

Blockchain-Driven Ad Campaign for PepsiCo Increases Efficiency By 28%

A test ad campaign for PepsiCo built on blockchain delivered a 28% increase in efficiency, according to a news release on May…

Swedish Digital Marketing Firm Launches Blockchain-Based Ad Network

Swedish digital marketing company Tradedoubler has launched a blockchain-based platform to connect publishers with advertisers, according to a press release…

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